"Don't look around, look up."
I love this quote from @bellalash because innovation comes from a new place. If you're trying to be the person next to you, it won't work - They will ALWAYS be ahead of you. You have to do what's true and genuine to you, your values, and your brand. THEN you will become someone who is genuine to other people and those people will want to be a part of your brand! ✨ Don't copy other people.
Figure out what's good for YOU. 🤗